LIMELIGHT MARKETING BLOG
08.16.2017 | Web Strategy | Jenni Breeze

The Importance of Having a Mobile-Friendly Website

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With over a billion mobile users worldwide, it’s no big surprise that web traffic from mobile devices has increased...
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08.09.2017 | Web Strategy | Jenni Breeze

Making Your Website Effective

The digital space is similar to a physical building in the way it needs to be marketed. Imagine for a second that you were...
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08.02.2017 | Brand Development | Jenni Breeze

The 3 Key Steps to Writing Your Brand Story

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One of the most important elements of a company’s marketing plan is the brand story. Targeted, purposeful brand presence is...
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07.25.2017 | Digital Marketing, | Web Strategy | Brandee Johnson

4 Tips to Optimize the Value of Your Website

Is your website your #1 Marketer and Sales Rep? If not, maybe it’s time to put it on a performance improvement plan!
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07.20.2017 | Digital Marketing | Jenni Breeze

LimeLight Marketing Inbound Marketing Packages: What’s Included

Many of our clients come to us very familiar about traditional marketing tactics - TV commercials, advertisements, etc. -...
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07.12.2017 | Digital Marketing | Brandee Johnson

3 Common Challenges of Marketing a Startup & How to Solve Them

Ask the founder of any startup company and they can likely relate to the feeling of jumping out of an airplane and...
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07.07.2017 | Digital Marketing | Ryan Meredith

Creating a Digital Marketing Strategy for Banks and Financial Institutions

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Before you begin the journey of creating a digital marketing strategy for your financial institution, you must make sure you...
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07.05.2017 | Brand Development | Jenni Breeze

Go For It: How to Make the Progress Your Company Needs

As the marketing director, business owner or anyone responsible for marketing a business, you are likely faced with hundreds...
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06.28.2017 | Digital Marketing | Brandee Johnson

Understanding the Customer Journey

It’s 8:00 on a hot summer night, and you have a sudden urge for ice cream. You know what I’m talking about; the awareness...
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06.21.2017 | Digital Marketing | Brandee Johnson

Clear as Mud: Making Sense of Marketing Key Performance Indicators

Identifying your key performance indicators (KPIs) is the easy part when it comes to evaluating and assessing your marketing...
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